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Tuesday 16 April 2013

What’s on in Wembley

The weekend before last saw another thrilling final at Wembley - it went down to the wire in the FA Trophy final with Wrexham eventually beating Grimsby on penalties, taking the trophy back home to North Wales. This came only a few weeks after another exciting final in which Swansea City thrashed Bradford City 5-0, clinching the Capital One Cup in style. After such an exciting start to the year, what’s next in the Wembley calendar? 2013 is an historic year for the FA as it celebrates its 150th anniversary. To mark this occasion, the ‘Home of Football’ is set to be jam-packed with an array of huge sporting events over the next few months, doing wonders for sports public relations within the UK and beyond. The Football League Trophy Final will be fought out next weekend. Southend United will take on Crewe Alexandra in their first ever Wembley final after beating Leyton Orient in the southern area final. With both clubs already having sold around 40,000 tickets between them, it will be a huge occasion for both sides. The following weekend sees a busy two days of FA Cup semi-final ties, with Wigan Athletic playing Millwall on the Saturday and current Premier League champions Manchester City taking on current FA Cup holders Chelsea on the Sunday. It should be an exciting weekend ahead of the big final on May 11th. The end of May sees an array of finals at Wembley, kicking off with the League One and Two play-off finals over one busy weekend of football. Saturday May 25th sees one of the biggest competitions in world football, the UEFA Champions League, return to play its final at this majestic stadium once more. With this much-anticipated final being held at Wembley for the second time in three years, sports PR is currently thriving. Two days later, on Spring bank holiday, there’ll be a fierce battle between the two Championship sides that narrowly missed out on automatic promotion, as they compete for a chance to play in one of Europe’s best leagues, the Premier League. With Cardiff City and Hull currently on course for automatic promotion and four big sides still in with a chance of clinching the third spot - Watford, Crystal Palace, Nottingham Forest and Brighton - it should be an exciting finale to the Championship season. Football PR companies will most certainly be busy in the next few months as Wembley hosts one big final after another and, just like Wembley, there won’t be a London sports PR agency without a jam-packed diary. It promises to be a sensational spring full of huge matches to mark a very special year for the FA! Bio ENS Ltd is a sports PR agency based in central London, tasked with promoting and protecting brands in sport. It is one of the best connected sports PR company globally.

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